{"id":35193,"date":"2026-01-29T10:00:44","date_gmt":"2026-01-29T09:00:44","guid":{"rendered":"https:\/\/www.fisarmilano.org\/magazine\/?p=35193"},"modified":"2026-01-29T10:12:57","modified_gmt":"2026-01-29T09:12:57","slug":"zebra-striping-il-problema-del-no-alcol-non-e-lalcol","status":"publish","type":"post","link":"https:\/\/www.fisarmilano.org\/magazine\/2026\/01\/zebra-striping-il-problema-del-no-alcol-non-e-lalcol\/","title":{"rendered":"Zebra striping | Il problema del no alcol non \u00e8 l\u2019alcol"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Il no e low alcohol resta una quota minoritaria del mercato, ma \u00e8 l\u2019unica in crescita costante mentre i consumi di alcol tradizionale si appiattiscono o calano. Il no\/low ha senso solo se smette di essere una copia impoverita dell\u2019alcol: l\u2019alcol veicola gli aromi, d\u00e0 corpo e peso al sorso, permette l\u2019estrazione di composti complessi. Togliere l\u2019alcol senza sostituirne la funzione significa produrre bevande piatte, dolci, corte: il prezzo resta quello di un\u2019esperienza \u201cadulta\u201d, ma il contenuto non regge. A raccontarlo \u00e8 Anna Prandoni di Linkiesta.<em><\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cIl no e low alcohol non \u00e8 pi\u00f9 un fenomeno episodico. Non \u00e8 il mese di gennaio, non \u00e8 la pausa detox dopo le feste, non \u00e8 un gesto punitivo. \u00c8 una pratica stabile di consumo, trasversale alle generazioni, che riguarda il lavoro, la ristorazione, la socialit\u00e0 serale e il rapporto quotidiano con il bere. Ma proprio perch\u00e9 \u00e8 diventato strutturale, non pu\u00f2 pi\u00f9 accontentarsi di soluzioni di comodo.\u201d<\/em> <em>[pubblicato su <\/em><a href=\"https:\/\/www.linkiesta.it\/\"><em>www.linkiesta.it<\/em><\/a><em>]<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Per leggere l\u2019articolo nella sua interezza, clicca <a href=\"https:\/\/www.linkiesta.it\/2026\/01\/problema-no-alcol-low-alcol-report-good-culture\/\">QUI<\/a>!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>[\u201cNotizie dal Mondo\u201d \u00e8 una sezione del magazine di FISAR Milano che ha l\u2019obiettivo di divulgare e promuovere articoli raccolti dal web, selezionati dalla Delegazione di Milano di F.I.S.A.R. tra numerose testate, blog e siti di cultura enogastronomica, con lo scopo di segnalare settimanalmente notizie interessanti ai nostri Associati e agli appassionati di vino.]<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Il no e low alcohol resta una quota minoritaria del mercato, ma \u00e8 l\u2019unica in crescita costante mentre i consumi di alcol tradizionale si appiattiscono o calano. Il no\/low ha senso solo se smette di essere una copia impoverita dell\u2019alcol: l\u2019alcol veicola gli aromi, d\u00e0 corpo e peso al sorso, permette l\u2019estrazione di composti complessi. 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Ma in Italia \u00e8 molto difficile trovarne per diversi motivi anche se l'interesse dei consumatori sembra stia aumentando. La mancanza della componente alcolica, per\u00f2, rende questi vini molto diversi\u2026","rel":"","context":"In &quot;MAGAZINE&quot;","block_context":{"text":"MAGAZINE","link":"https:\/\/www.fisarmilano.org\/magazine\/category\/magazine\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2025\/07\/Immagine1-1.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2025\/07\/Immagine1-1.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2025\/07\/Immagine1-1.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2025\/07\/Immagine1-1.png?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":34781,"url":"https:\/\/www.fisarmilano.org\/magazine\/2025\/05\/ce-un-grafico-su-produzione-e-consumi-di-vino-che-tutti-dovrebbero-conoscere\/","url_meta":{"origin":35193,"position":3},"title":"C\u2019\u00e8 un grafico su produzione e consumi di vino che tutti dovrebbero conoscere","author":"laura","date":"7 Maggio 2025","format":false,"excerpt":"I dati dell'OIV (Organizzazione Internazionale della Vite e del Vino) indicano chiaramente un trend dei consumi di vino a livello globale in diminuzione tra il 1995 e il 2023. Ma la diminuzione dei consumi \u00e8 solo un lato della medaglia: dall'altro \u2013 e sono sempre i dati dell'OIV a mostrarlo\u2026","rel":"","context":"In &quot;MAGAZINE&quot;","block_context":{"text":"MAGAZINE","link":"https:\/\/www.fisarmilano.org\/magazine\/category\/magazine\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2025\/05\/foto-ok-ok.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2025\/05\/foto-ok-ok.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2025\/05\/foto-ok-ok.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2025\/05\/foto-ok-ok.png?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":32733,"url":"https:\/\/www.fisarmilano.org\/magazine\/2023\/12\/il-nuovo-regolamento-europeo-sulletichettatura-un-rischio-o-unopportunita\/","url_meta":{"origin":35193,"position":4},"title":"Il nuovo regolamento europeo sull\u2019etichettatura: un rischio o un\u2019opportunit\u00e0?","author":"laura","date":"6 Dicembre 2023","format":false,"excerpt":"Con una rettifica (il 31 luglio scorso) al regolamento europeo n. 2117 del 2021 sono stati introdotti nuovi obblighi sull'etichettatura dei vini. Dovranno essere indicati l'elenco degli ingredienti, i valori nutrizionali, le calorie e se si usano gas inerti per l'imbottigliamento. \u00c8 possibile, per gli ingredienti e i valori nutrizionali,\u2026","rel":"","context":"In &quot;MAGAZINE&quot;","block_context":{"text":"MAGAZINE","link":"https:\/\/www.fisarmilano.org\/magazine\/category\/magazine\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2023\/12\/foto-1.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2023\/12\/foto-1.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2023\/12\/foto-1.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2023\/12\/foto-1.png?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2023\/12\/foto-1.png?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2023\/12\/foto-1.png?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":33660,"url":"https:\/\/www.fisarmilano.org\/magazine\/2024\/07\/dal-cin-il-vino-dealcolato-e-unopportunita-ma-avra-una-data-di-scadenza\/","url_meta":{"origin":35193,"position":5},"title":"Dal Cin: \u00abIl vino dealcolato \u00e8 un\u2019opportunit\u00e0 ma avr\u00e0 una data di scadenza\u00bb","author":"laura","date":"10 Luglio 2024","format":false,"excerpt":"Dopo il biologico e il naturale sembra che la nuova frontiera del vino sia il vino dealcolato. Tale prodotto pu\u00f2 rappresentare una grande opportunit\u00e0 di mercato perch\u00e8 permetterebbe di avvicinare al settore vino un insieme di persone che per vari motivi (medici, salutistici, religiosi) ne sono rimasti distanti. Anche se\u2026","rel":"","context":"In &quot;MAGAZINE&quot;","block_context":{"text":"MAGAZINE","link":"https:\/\/www.fisarmilano.org\/magazine\/category\/magazine\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2024\/07\/foto-per-no.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2024\/07\/foto-per-no.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2024\/07\/foto-per-no.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2024\/07\/foto-per-no.png?resize=700%2C400&ssl=1 2x"},"classes":[]}],"jetpack_featured_media_url":"https:\/\/www.fisarmilano.org\/magazine\/wp-content\/uploads\/sites\/5\/2026\/01\/Immagine1-3.png","_links":{"self":[{"href":"https:\/\/www.fisarmilano.org\/magazine\/wp-json\/wp\/v2\/posts\/35193","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fisarmilano.org\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fisarmilano.org\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fisarmilano.org\/magazine\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fisarmilano.org\/magazine\/wp-json\/wp\/v2\/comments?post=35193"}],"version-history":[{"count":2,"href":"https:\/\/www.fisarmilano.org\/magazine\/wp-json\/wp\/v2\/posts\/35193\/revisions"}],"predecessor-version":[{"id":35196,"href":"https:\/\/www.fisarmilano.org\/magazine\/wp-json\/wp\/v2\/posts\/35193\/revisions\/35196"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fisarmilano.org\/magazine\/wp-json\/wp\/v2\/media\/35194"}],"wp:attachment":[{"href":"https:\/\/www.fisarmilano.org\/magazine\/wp-json\/wp\/v2\/media?parent=35193"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fisarmilano.org\/magazine\/wp-json\/wp\/v2\/categories?post=35193"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fisarmilano.org\/magazine\/wp-json\/wp\/v2\/tags?post=35193"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}